Homeowner offers $1,000 in beer to buy her house, tours increase 300%

Homeowner Melanie Gravdal got frustrated selling her town-home and got creative, telling her Realtor she wanted to offer $1,000 worth of food and drink at Grandpa‟s Place, a bar directly across the street from her listing, accord-ing to the Chicago Sun Times. To set her listing apart, Gravdal said, “In a joking way, I thought, „Someone could walk home from Grandpa‟s after a night out.‟Her agent reportedly said that since the offer to give the buyer $1,000 in beer was put on the table, there has been a 300 percent increase in show-ings, but notes there were two to three showings in June, and nine since the beer bonus was announced. 

The local bar has been around for 113 years and has fliers posted about the listing in the bar area, a great advertising bonus for the Chicago Realtor.

If only I thought of this 10 years ago at the beginning of my career, things would be so different!!!

Cheers!